Software services
for growing businesses
From a single QuickBooks/Stripe integration or SEO/speed audit to a full custom platform — engineered at 20–25% below traditional US agency rates.
Custom Web Applications
Fast, reliable web apps built around your operations — customer portals, dashboards, booking systems, and internal tools that scale as you grow.
Mobile Apps
Native-quality iOS and Android apps from a single codebase — putting your business in your customers' pockets, with the polish they expect.
Integrations & APIs
Connect the tools you already use. We integrate CRMs, payment processors, accounting, and third-party APIs so your systems finally talk to each other.
Workflow Automation
Eliminate repetitive manual work. We automate the processes that slow your team down — from data entry and reporting to multi-step approvals.
AI & Automation
When it adds real value, we bring in AI — chatbots, document processing, smart search, and assistants built on top of your own data.
Cloud, Hosting & Support
Deployment, hosting, monitoring, and ongoing maintenance so your software stays fast, secure, and online — with a team you can actually reach.
Shopify Store Development
Shopify stores built to sell — custom themes, product and checkout flows, app integrations, and migrations from other platforms, all tuned for conversion.
SEO Audit & Fixes
A full technical and on-page SEO audit of your site, then the fixes applied for you — crawl issues, metadata, structured data, content gaps, and indexing.
Performance Audit & Fixes
We measure what slows your site down and fix it — Core Web Vitals, load times, image and script bloat, caching, and hosting — so pages load fast on every device.
E-commerce Management
Ongoing hands-on management of your online store — catalog and inventory updates, promotions, app and theme maintenance, and order flow so you can focus on selling.
A process built for
software that lasts
No black boxes. No guesswork. Every phase has clear deliverables, ownership, and success criteria.
Discovery
1–2 weeksWorking sessions to map your goals, workflows, and existing systems. We surface exactly where custom software will save you the most time and money.
Planning & Design
1–2 weeksWe design the solution — features, screens, data model, and integrations — and agree on scope, timeline, and budget before a line of code is written.
Development
4–12 weeksAgile sprints with working demos every two weeks. We build fast, test thoroughly, and adapt to your feedback — so you're never surprised at the end.
Launch
1–2 weeksDeployment, hosting setup, monitoring, and training your team. Your software goes live with everything in place to run smoothly from day one.
Support & Growth
OngoingOngoing maintenance, new features, and improvements. Good software is never truly 'done' — we keep yours running and growing right alongside your business.
Built on a modern stack
We pick proven, modern technologies — and bring in AI where it adds real value — so your software is fast today and easy to grow tomorrow.
A software partner that
actually ships
GoUpward AI builds custom software for small and medium businesses across the USA — web and mobile apps, integrations, automation, and AI when it genuinely helps. We focus on practical software that solves real problems.
We got tired of seeing businesses stuck with off-the-shelf tools that almost fit, or projects that stall before launch. So we built a studio that ships — pairing senior engineering with honest, plain-English communication.
Straight answers on cost, speed & scope
Senior US-focused engineering priced 20–25% below traditional US agencies. All prices shown are estimates and are adjusted based on your project's specific complexity and scope.
How much does custom software, an API integration, or a Shopify build cost?
Because you work directly with senior engineers—without bloated agency account-management layers—our pricing is typically 20–25% lower than standard US software agency rates. All ranges below are ballpark estimates and are adjusted up or down based on your specific project complexity, integrations, and scope: Technical SEO & Core Web Vitals Audits + Fixes are estimated at $1,500–$3,500 (1–2 weeks); Custom API & Workflow Integrations (QuickBooks, Stripe, HubSpot, Salesforce, AI) are estimated at $3,500–$9,500 (2–4 weeks); Shopify Store Builds, Custom Themes & Platform Migrations are estimated at $4,500–$14,000 (or ongoing store management from $1,200/mo); and Full Custom Web Portals, Internal Tools, or React Native Mobile Apps are typically estimated at $12,000–$38,000+. After a free 30-minute discovery call, we provide an exact quote tailored to your project's complexity.
Why are your rates 20–25% lower than traditional US software agencies?
Traditional US agencies mark up projects heavily to cover layers of sales reps, account managers, and handoffs to junior developers. At GoUpward AI, you talk and build directly with senior engineers using modern frameworks (Next.js, React Native, Python, Node.js, Supabase) and AI-accelerated workflows. That means faster delivery, cleaner architecture, and 20–25% lower total project cost.
How fast can you scope and launch our project?
We scope your project in a single free 30-minute discovery call and deliver a clear architectural plan, fixed price, and timeline within 48 hours. Audits and fixes ship in 1–2 weeks, custom integrations and workflow automations take 2–4 weeks, and full custom web or mobile applications launch in 4–12 weeks with live working demos every two weeks.
What tools, CRMs, accounting software, and APIs do you integrate?
We connect the systems US small and mid-size businesses rely on every day—including QuickBooks Online & Desktop, Stripe, Shopify, Salesforce, HubSpot, Twilio, Zapier, OpenAI, Anthropic Claude, PostgreSQL, Supabase, and any custom REST, GraphQL, or webhook-based third-party API.
Do we own 100% of the source code and intellectual property?
Yes. Upon delivery, your business owns 100% of the custom source code, Git repositories, database schemas, and intellectual property. We deploy directly into your own cloud accounts (AWS, Google Cloud, Vercel, or Shopify) so you never face vendor lock-in or per-seat licensing fees.
When should a small or mid-size business build custom software instead of buying off-the-shelf SaaS?
Keep off-the-shelf tools for commodity functions like payroll, standard email, and core accounting (such as QuickBooks). Build custom software, portals, or integrations when your team loses 10+ hours a week to manual spreadsheets and double data entry, when per-seat SaaS fees scale against you, or when your customer experience and operational workflow don't fit rigid templates.
Pick a Time on Our Calendar. Scoped in One Call.
Choose a 30-minute slot to talk with our team and get a custom plan, timeline, and estimate for your project.
Walk away with a clear technical plan, fixed timeline, and transparent quote.
See real progress every sprint, built around how your business actually runs.
Talk directly with the team building your Shopify store, custom app, or AI workflow.
Ready to build
something great?
Tell us about your project. We respond within one business day and offer a free 30-minute discovery call to see if we're the right fit.